Enterprise Marketing Program Manager

• Consulting,
• Financial Software,
• Productivity,
• Sales & Marketing Management,
• Strategic Planning

• English / Excellent,
• Thai

2005-2007 – National Institute of Development Administration (NIDA)

• Master Degree of Business Administration, GPA: 3.65 (Finance GPA: 3.75)

2000-2004 – King Mongkut Institute of Technology Ladkrabang (KMITL)

• Bachelor Degree of Information Technology Engineering

2009 – Assumption University, Thailand Market Research Society

• Diploma of Business Intelligence & Research Professional Course

Dec 2010 – July 2012 – Enterprise Marketing Program Manager / Microsoft (Thailand) Limited

• Managed and executed all enterprise marketing and sales campaigns to grow Microsoft revenue, exceed scorecard, KPI and customers satisfaction under all solutions of Microsoft. 
• Developed marketing programs, sales-strategies, branding, products positioning for across enterprise customers through various marketing engines of Microsoft Thailand (Account Planning, IMC, Air-Cover, Call, E-Marketing, Event, Promotion/Incentive, Brand-Awareness, Relationship Management).
• Developed Business and Key Accounts developing direct & partners marketing, find tuning and delivery of tactics to key customers and through key channels, develop sales-tactics, providing counsel to stakeholders on optimal engagement strategies to meet business objectives with a particular emphasis on rigorous change management techniques.
• Acted as business controller business health checking, vendors pitching & control, partners’ alignments, marketing intelligence.

Major Achievements (FY11, FY12):

• Achieved “Over Target” on Revenue Scorecard for all responsible segments.
• Achieved “Over Target” ROI, Customer & Partner Satisfaction Score 
• Achieved “Over Target” on other scorecards under major constraints such as lowest budget in, lowest number of manpower in 3 Years.
• Significantly contributed revenue via demand generation, optimize opportunity, relationship management and partner marketing program
• Get the highest customers score from Microsoft biggest events by acting as project leader (Microsoft Solutions Summit, CIO Roundtable).

Aug 2007 – Jan 2011 – Regional Sr. Business Analyst & Marketing Communication Executive  / Emerson Network Power (Thailand) Co., Ltd   

• Perform strategic plans: Directly work with MD to formulate business models, develop partners, target potential segments, assess financial & operational risk, and improve operational aspects by utilizing ERP system.
• Perform sales & marketing plans: Performed Brand awareness improvements, product strategies, marketing mix, channel promotions, PR, marketing collaterals design, and customer/agency/media relationship management.
• In charge of financial & project management plans: budget, sales-orders prospects, profitability improvement, cash-inventory controls, investment strategy, sourcing suppliers, and being Oracle ERP Trainer for Finance, Project and SCM for Asia-Pacific.

Major Achievements:

• 2009 Best Performance Employee (Outstanding) of Emerson Network Power”
• 2008 Best Performance Employee (Outstanding) of Emerson Network Power”
• Made double digit revenue and profit growth for 3 years consecutively via marketing programs and profitability managements.

Aug 2004 – Mar 2005 – Solution Developer / Global Wireless Corporation Co., Ltd   

• Develop content management system: perform both of designing and implementing IT infrastructure for company’s services such as mobile contents downloading system, E-Learning system, partners’ websites, and database management.
• Perform feasibility study for new services: negotiate/deal with partners and outsourcers for optimum solutions per new offering services to customers.

Apr 2004 – Jul 2004 – Engineer / Total Access Communication (DTAC) PLC.   

• Develop products and services: perform both of designing and implementing IT infrastructure for company’s services such as Handset/Software Customization, Mobile Services.
• Services Quality Assurances: Installed the essential tools and coordinated with each department in order to ensure that each platform can be functional after implementation such as EDGE network testing.